Robert
Jansen
 (marTech
&&
dev)

Soft Skills

For collaborative environments

Organizational

  • Stakeholder Management
  • Situational Leadership
  • Cross-functional Team Leadership
  • Roadmapping & Scrum
  • Remote Collaboration
  • Consultancy & Training

Strategy

  • Business Model Innovation
  • OKRs & KPIs
  • Audience Segmentation & Personalization
  • Marketing Automation
  • Content, SEO & Conversion

Global Experience

  • Always worked with an international focus, collaborated with people from 45 different countries and worked on multi-sites targetting almost every country in the world.
  • Worked abroad for extensive periods of time from Thailand, India, the Philippines, Colombia, Peru, USA and Italy.
  • As entrepreneur I’ve collaborated with both freelancers and companies in India, Ukraine, Croatia, Iran, the Philippines and Romania, and served clients in the USA, Israel, Italy, Belgium and my home country, The Netherlands.

Product

  • Content & E-Commerce Systems
  • Customer Data Platforms & CRM
  • Analytics & Information Architecture
  • Globalization, Internationalization & Localization
  • Customer Journey, Service & Taxonomy
  • System Refactoring & Migration

Operational

  • DevOps, Frontend & Backend
  • Web Performance & TechSEO
  • SEO & Content Production guidance
  • Conversion Rate Optimization
  • Tracking integration and organization
  • MarTech Integration & Automation
  • CRM & E-mail Marketing; Transactional, Campaigns, Individual drips, re-activation